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The 19 Oaks Business Growth Blog

Sales Management Doesn't Have to be the Hardest Part of Your Job

Posted by Shay Bellas   

 "The secret of change is to focus all of your energy, not on fighting the old, but on building the new.” - Socrates

Are you experiencing any of these common sales problems?

  • Not hitting your sales goals
  • Blaming your sales people for missing revenue goals
  • Increased customer complaints
  • High staff turnover
  • Production and/or inventory problems

The good news is, you are not alone. You also don’t have to continue to function this way. These four steps will help get rid of the frustration so you can get back to doing what you do best within your organization.

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Topics: Sales Strategies

How to Create a Culture of Sales Enablement

Posted by Rebecca Doman   

Does your company need to increase sales?

When sales are lagging, the first thing many business leaders do is blame the company’s sales team. They often decide that the salespeople need more training on how to close sales. But sales training won’t fix underlying organizational issues, which is why 95% of companies invest in sales training, but only 9% see meaningful results.

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Topics: Sales Strategies

Every Employee is Part of Your Sales Force

Posted by Shay Bellas   

You may not realize it, but every one of your employees who interacts with your customers is a salesperson—and therefore needs sales training.

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Topics: Sales Strategies

How to Fundraise with Social Media

Posted by Georgia Barnes   

Takeaways from SMBME 66

Are you trying to raise money for your nonprofit organization, new business venture, or artistic project? Social media can help you reach your goals—if you use it correctly.

Last week I attended the 66th Social Media Breakfast Maine (SMBME) and listened to three experts on fundraising and crowdfunding: Andrea from Firefly Partners, Holly from Bowdoin College (mastermind of the #bowdoinoneday campaign), and the notorious Mr. Spose, representing himself.

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Topics: Marketing, Nonprofit, Social Media

Multiple Channels -- One Brand Voice:

Posted by Shay Bellas   

The Challenge of Content Management and Brand Identity

Your current and potential customers interact with your brand on a daily basis. They do this through advertisements, social media, blog posts, emails, videos, and website content—among other things. With so many varied communication channels, it’s not enough to create compelling content and publish regularly. You also need to make sure that you have a consistent brand voice.

Take a look at your brand messaging. Is all of your content consistent with your brand identity? Or are you confusing your customers and prospects?

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Topics: Marketing

5 Tips to Stay Motivated While Working From Home

Posted by Erica Hatch   

Working from home can be both a blessing and a curse. It’s wonderful because you can save money on gas, tolls and other travel costs, you can work without interruption, you can even work in your pajamas if you want to! However, you also risk feeling detached from office culture, being left “out of the loop,” and, worst of all, you can suffer from a major lack of motivation.

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Topics: Strategy, Process and Implementation

Contact Lists: A Love Story [Free Ebook]

Posted by Emily Machesney   

It happened again this morning.

I tapped open my email on my smartphone to read the following message: “Looking for Love Online? Meet Active Singles Like You.” The sender was Senior Soulmates. Seeing as I’m twenty-three years old, I’m not looking for seniors of any type, be they high school prom kings or AARP members.

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Topics: Strategy, Process and Implementation, Sales Strategies

Get Connected to Portland, Maine

Posted by Alexis Bellas   

How to Feed Two Birds with One Seed

I am a 13-year-old homeschooler named Alexis Bellas. My mom owns 19 Oaks, a small business in Portland that provides marketing & sales to local companies. My mom also homeschools me and likes to “feed two birds with one seed” whenever she can. One day, when she had me in the office and was trying to come up with a summer project for her intern, Steve Doman, she decided that I should do a project with him. This way we were learning together.

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Topics: Corporate Culture, Maine

How to Optimize Your LinkedIn Profile

Posted by Emily Machesney   

Make Your LinkedIn Profile Work for You

LinkedIn is increasingly important to the professional landscape. Whether you're looking for a job or trying to get ahead in your field, the old adage remains true: It's all about who you know. But in the modern world of social networking, it's really about who you're connected to. LinkedIn is great way to connect with the people who can influence your career. But how can you make your LinkedIn profile work for you to attract the right connections and represent your personal brand? 

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Topics: Sales Strategies, Social Media

Improve Your Marketing with an Editorial Calendar [Free Template]

Posted by Georgia Barnes   

An editorial calendar is your content manager

Strong marketing campaigns that build a loyal following and increase sales require organization and planning. I am not a planner. And while I like and admire organization, I don’t like it enough to actually organize my life, or my desk, or the files on my computer. Also, I hate spreadsheets. This makes me the perfect person to explain why (and how) you should use an editorial calendar to plan and organize your content marketing. Really! If I can do it, anyone can.

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Topics: Marketing, Strategy, Process and Implementation, Social Media

Manage Your Contacts to Thrive [Free Ebook]


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