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The 19 Oaks Business Growth Blog

Contact Lists: A Love Story [Free Ebook]

Posted by Emily Machesney   

It happened again this morning.

I tapped open my email on my smartphone to read the following message: “Looking for Love Online? Meet Active Singles Like You.” The sender was Senior Soulmates. Seeing as I’m twenty-three years old, I’m not looking for seniors of any type, be they high school prom kings or AARP members.

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Topics: list maintenance, contacts

Get Connected to Portland, Maine

Posted by Alexis Bellas   

How to Feed Two Birds with One Seed

I am a 13-year-old homeschooler named Alexis Bellas. My mom owns 19 Oaks, a small business in Portland that provides marketing & sales to local companies. My mom also homeschools me and likes to “feed two birds with one seed” whenever she can. One day, when she had me in the office and was trying to come up with a summer project for her intern, Steve Doman, she decided that I should do a project with him. This way we were learning together.

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Topics: culture, portland

How to Optimize Your LinkedIn Profile

Posted by Emily Machesney   

Make Your LinkedIn Profile Work for You

LinkedIn is increasingly important to the professional landscape. Whether you're looking for a job or trying to get ahead in your field, the old adage remains true: It's all about who you know. But in the modern world of social networking, it's really about who you're connected to. LinkedIn is great way to connect with the people who can influence your career. But how can you make your LinkedIn profile work for you to attract the right connections and represent your personal brand? 

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Topics: social media, LinkedIn, networking

Improve Your Marketing with an Editorial Calendar [Free Template]

Posted by Georgia Barnes   

An editorial calendar is your content manager

Strong marketing campaigns that build a loyal following and increase sales require organization and planning. I am not a planner. And while I like and admire organization, I don’t like it enough to actually organize my life, or my desk, or the files on my computer. Also, I hate spreadsheets. This makes me the perfect person to explain why (and how) you should use an editorial calendar to plan and organize your content marketing. Really! If I can do it, anyone can.

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Topics: content, editorial calendar, content marketing

How to Avoid Tax Fraud & Identity Theft

Posted by Shay Bellas   

Perhaps you’ve seen the headlines declaring that tax fraud is on the rise.

When you think of tax fraud or identity theft, you rarely envision yourself as the victim. You might picture an unsuspecting elderly person falling victim, or perhaps a young person who overshares personal details online. As a businesswoman, I don’t think of myself as susceptible to easy scams. Before this week, I thought identity theft happened to other people. Unfortunately, it happened to my family and to me. This year, we were the victims of fraudulent tax filing and identity theft. Here is what happened and how we learned to fix it. I hope my story will help you avoid a similar fate.

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Topics: personal finance, identity theft, tax fraud, advice

5 Picks for Maine Restaurant Week 2015

Posted by Georgia Barnes   

Maine Restaurant Week (March 1–14) is such a welcome close to winter that we Mainers went ahead and made it two weeks. That means you have no excuses! It’s time to break out of your winter doldrums and head out for a night on the town and a culinary adventure. You need to get out and live a little—in spite of the towering snow piles and poor parking conditions. Plus, Maine restaurants have had a long winter too, and they need our support.

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Topics: Maine Restaurant Week

A Watershed Event for the City of Portland, Maine

Posted by Jeff Ryan   

A cleaner Portland harbor for work and play

In a world where we often hear how dysfunctional government can be, a case of things working well is happy news indeed.

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Topics: culture, portland, Maine, government, stormwater

How to Write a Great Headline

Posted by Jeff Ryan   

I always had a gift for writing headlines. In fact, I got my first writing job because I kept yelling headline ideas over the cubicle partition that separated me from the Creative Department, until the staff begged their boss to hire me.

I’m good at writing headlines for two reasons. The first reason is that I love playing with word forms. Turning over phrases in my head comes naturally to me. I constantly critique other companies' creative materials and play the game of how I might tackle the same challenge. It keeps me sharp and aware of what’s going on in the marketing world and beyond.

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Topics: sales, marketing, content, headlines, writing

Self Defense: A Guide to Badassery

Posted by Georgia Barnes   

You probably like to think of yourself as a badass.

I do. I like to brag and swagger and riff about my “kung fu skills.” Yes, I am obnoxious: I will challenge you to an arm wrestle. When I lose, I’ll remind you that I’m left handed and claim I didn’t want to make you cry.

But the truth is, I weigh less than 120 pounds, my upper body strength is feeble, and I tend to panic. Once I was mugged by two preteen boys who used a tiny axe for a weapon. I am a badass only in my own mind.

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Topics: culture, portland, Maine, self-defense, badassery

Coming Full Circle with Junior Achievement of Maine

Posted by Emily Machesney   

The author, Emily Machesney (right), participating in Junior Achievement of Maine's Titan Challenge while a student at Portland's Cheverus High School.

The past several months have heralded a lot of changes for me. I graduated from college, moved back to Maine, and joined the working world as a part of 19 Oaks. After 7 years, five schools, three application processes, and countless tests, essays, lectures, and homework assignments, I am no longer a student.  

Suddenly, I have all of this free time. I don’t have the threat of final papers looming over my head. I don’t have to obsessively plan out club meetings, or lacrosse games, or my next semester. I don’t have to search for jobs, or apartments, or loose dollar bills to pay for my groceries with--well, at least most of the time. For someone like me, who has always had a million extracurriculars, long spans of free time are downright eerie.
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Topics: nonprofit, nonprofit marketing, Maine, volunteering

Manage Your Contacts to Thrive [Free Ebook]

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